Yara Alatrach is a Energy & Sustainability Industry leader in EMEA where she oversees digital transformation, decarbonization, and the acceleration of the energy transition using AI and digital technologies across the energy value chain. Recognized as a thought leader, Yara integrates her knowledge of the energy market and organizations' vision and strategy with technology and execution. She fosters strong partnerships between Microsoft and the energy industry, serving as a trusted advisor to senior leaders in the sector.  Before transitioning to the high-tech industry, Yara spent a decades in the energy industry, primarily focusing on the upstream segment. She began her career as a Reservoir Engineer in Middle East and has experience working across multiple countries.